Major fashion and beauty label Chanel announced that it will ban the use of all exotic animal skins in its products.
The French fashion house made the announcement on Monday, “on the eve of its pre-fall Metiers d’Art show … at the Met,” WWD reported.
WWD added that Bruno Pavlovsky, president of Chanel fashion and president of Chanel SAS, said in an interview that the brand would “no longer use exotic skins in” its “future creations.”
“The future of high-end products will come from the know-how of what our atelier is able to do,”Pavlovsky continued.
Chanel will no longer use skins from crocodile, lizard, snake, and stingray. The brand will also no longer use fur.
Pavlovsky said the brand has decided to stop using exotic animal skins and fur because it’s “becoming increasingly difficult to source skins that met its quality and ethical standards.” The brand will now focus its research and development “on textiles and leathers generated by ‘agri-food’ industries.”
In addition to halting the use of exotic animal skins, the brand also will “work” all existing products that feature skins “out of its boutique distribution.”